# Brevo vs HubSpot Marketing Hub: sending tiers and CRM automation

By Feature Ledger. Documentation reviewed 2026-11-12.

Canonical page: https://feature-ledger.lehmanrylan790521.chatgpt.site/email-marketing/compare/brevo-vs-hubspot/#analysis

Scope: Brevo Free, Starter, and Standard, and HubSpot Marketing Hub Starter and Professional under USD contact-tier pricing. HubSpot's separate seats-and-credits pricing is not included.


Brevo's plans tie sending allowances to contact limits. HubSpot Marketing Hub's contact-tier pricing also depends on seats and marketing contacts. Within HubSpot, Professional adds more automation than Starter and requires a paid onboarding.


Our reading of vendor documentation. We have not tested these products.


## Start with a small campaign workload

Brevo's Starter entry tier lists both a contact limit and a send limit. HubSpot Starter includes a marketing-contact tier and a sending multiplier. Work out your billable audience under each.

- Brevo Starter, contacts: 500 at entry tier.  Source: https://help.brevo.com/hc/en-us/articles/208589409-About-Brevo-s-pricing-plans, checked 2026-11-12. Record: https://feature-ledger.lehmanrylan790521.chatgpt.site/services/brevo/#brevo-starter-contacts

- HubSpot Marketing Hub Starter, contacts: 1,000 marketing contacts included. You pay for marketing contacts, not every record stored in the CRM. Source: https://www.hubspot.com/pricing/marketing, checked 2026-11-12. Record: https://feature-ledger.lehmanrylan790521.chatgpt.site/services/hubspot/#hubspot-starter-contacts


## Compare automation

HubSpot Professional allows up to 300 omnichannel workflows. Brevo Standard allows automation for unlimited contacts. A workflow count and a contact count are different limits.

- HubSpot Marketing Hub Professional, automation: Up to 300 omnichannel workflows. Covers up to 10 teams. Email automation actions are unlimited. Source: https://www.hubspot.com/pricing/marketing, checked 2026-11-12. Record: https://feature-ledger.lehmanrylan790521.chatgpt.site/services/hubspot/#hubspot-professional-automation

- Brevo Standard, automation: Unlimited automation contacts. The tier's limits on stored contacts and emails sent still apply. Source: https://help.brevo.com/hc/en-us/articles/208589409-About-Brevo-s-pricing-plans, checked 2026-11-12. Record: https://feature-ledger.lehmanrylan790521.chatgpt.site/services/brevo/#brevo-standard-automation


## Include onboarding and seats

HubSpot Professional's annual price includes three Core Seats and 2,000 marketing contacts, plus a required one-time onboarding fee. More contacts and seats cost extra. Count those before comparing its monthly figure with a standalone newsletter plan.

Source: https://www.hubspot.com/pricing/marketing

- HubSpot Marketing Hub Professional, contacts: 2,000 marketing contacts included. You pay for marketing contacts, not every record stored in the CRM. Source: https://www.hubspot.com/pricing/marketing, checked 2026-11-12. Record: https://feature-ledger.lehmanrylan790521.chatgpt.site/services/hubspot/#hubspot-professional-contacts


## Page publishing and email branding have separate rules

Removing HubSpot branding from emails does not remove it from pages, which requires a Content Hub plan. Brevo Standard includes one landing page. Compare the specific signup page or form you plan to publish.

- HubSpot Marketing Hub Starter, landing: Included · Content Hub rules apply. Every plan can publish landing pages. Removing page branding requires Content Hub Starter or higher, and your Content Hub plan sets the page limit. Source: https://knowledge.hubspot.com/website-and-landing-pages/create-and-customize-pages, checked 2026-11-12. Record: https://feature-ledger.lehmanrylan790521.chatgpt.site/services/hubspot/#hubspot-starter-landing

- HubSpot Marketing Hub Starter, branding: Email branding removable. Removing landing-page branding requires a Content Hub plan. Source: https://www.hubspot.com/pricing/marketing, checked 2026-11-12. Record: https://feature-ledger.lehmanrylan790521.chatgpt.site/services/hubspot/#hubspot-starter-branding

- Brevo Standard, landing: 1 landing page.  Source: https://help.brevo.com/hc/en-us/articles/208589409-About-Brevo-s-pricing-plans, checked 2026-11-12. Record: https://feature-ledger.lehmanrylan790521.chatgpt.site/services/brevo/#brevo-standard-landing


## Common questions


### Can I treat all stored HubSpot CRM records as marketing contacts?

No. Marketing contacts are a separate billing and sending category. The HubSpot send multipliers in our table apply to contact-tier pricing.

Source: https://help.brevo.com/hc/en-us/articles/208589409-About-Brevo-s-pricing-plans

Source: https://www.hubspot.com/pricing/marketing


## Sources

- About Brevo's pricing plans: https://help.brevo.com/hc/en-us/articles/208589409-About-Brevo-s-pricing-plans, checked 2026-11-12.

- HubSpot Marketing Hub pricing and feature comparison: https://www.hubspot.com/pricing/marketing, checked 2026-11-12.

- Create and customize HubSpot website and landing pages: https://knowledge.hubspot.com/website-and-landing-pages/create-and-customize-pages, checked 2026-11-12.