# HubSpot vs Salesforce Marketing Cloud Next: CRM marketing scope and usage units By Feature Ledger. Documentation reviewed 2026-11-12. Canonical page: https://feature-ledger.lehmanrylan790521.chatgpt.site/email-marketing/compare/hubspot-vs-salesforce-marketing-cloud/#analysis Scope: HubSpot Marketing Hub Starter and Professional under contact-tier pricing, and Salesforce Marketing Cloud Next Growth and Advanced. Salesforce Engagement+, Account Engagement+, and the Starter and Pro CRM suites are separate products. HubSpot Marketing Hub's contact-tier plans use monthly sending multipliers. Salesforce Marketing Cloud Next Growth and Advanced use yearly email credits and per-organization pricing. Don't treat the two as equal monthly sending limits. Our reading of vendor documentation. We have not tested these products. ## Track a marketing-contact allowance HubSpot lists included marketing contacts and monthly sending multipliers. Total CRM storage is measured separately. - HubSpot Marketing Hub Professional, contacts: 2,000 marketing contacts included. You pay for marketing contacts, not every record stored in the CRM. Source: https://www.hubspot.com/pricing/marketing, checked 2026-11-12. Record: https://feature-ledger.lehmanrylan790521.chatgpt.site/services/hubspot/#hubspot-professional-contacts - HubSpot Marketing Hub Professional, sends: 10× marketing-contact tier / calendar month. 20,000 sends at the included 2,000-contact tier, under contact-tier pricing. Source: https://legal.hubspot.com/hubspot-product-and-services-catalog, checked 2026-11-12. Record: https://feature-ledger.lehmanrylan790521.chatgpt.site/services/hubspot/#hubspot-professional-sends ## Organization-wide journeys Salesforce Marketing Cloud Next includes multichannel journeys and a yearly allocation of email credits. Ask Salesforce how many credits your planned sending would use under your contract. - Salesforce Marketing Cloud Next Growth Edition, automation: Multichannel journeys. Source: https://www.salesforce.com/marketing/marketing-cloud-editions/pricing/, checked 2026-11-12. Record: https://feature-ledger.lehmanrylan790521.chatgpt.site/services/salesforce-marketing-cloud/#salesforce-marketing-cloud-growth-automation - Salesforce Marketing Cloud Next Growth Edition, sends: 180,000 email credits / year. Allocated per yearly contract and usable at any point in it. A credit does not always equal one email. Usage multipliers and contract length both affect how far the credits go. Source: https://help.salesforce.com/s/articleView?id=sf.mktg_admin_limits_ref.htm&language=en_US&type=5, checked 2026-11-12. Record: https://feature-ledger.lehmanrylan790521.chatgpt.site/services/salesforce-marketing-cloud/#salesforce-marketing-cloud-growth-sends ## Avoid converting annual credits into monthly emails Salesforce allocates credits for the whole yearly contract, with usage rules. Dividing by twelve does not give you a monthly email limit. HubSpot's calendar-month multiplier works differently. - Salesforce Marketing Cloud Next Advanced Edition, sends: 360,000 email credits / year. Allocated per yearly contract and usable at any point in it. A credit does not always equal one email. Usage multipliers and contract length both affect how far the credits go. Source: https://help.salesforce.com/s/articleView?id=sf.mktg_admin_limits_ref.htm&language=en_US&type=5, checked 2026-11-12. Record: https://feature-ledger.lehmanrylan790521.chatgpt.site/services/salesforce-marketing-cloud/#salesforce-marketing-cloud-advanced-sends - HubSpot Marketing Hub Professional, sends: 10× marketing-contact tier / calendar month. 20,000 sends at the included 2,000-contact tier, under contact-tier pricing. Source: https://legal.hubspot.com/hubspot-product-and-services-catalog, checked 2026-11-12. Record: https://feature-ledger.lehmanrylan790521.chatgpt.site/services/hubspot/#hubspot-professional-sends ## Price the whole edition HubSpot Professional requires onboarding, and its price depends on seats and contacts. Salesforce prices its editions per organization, billed annually. Get a written quote for the edition you want that covers implementation, support, and extra usage. Source: https://www.hubspot.com/pricing/marketing Source: https://www.salesforce.com/marketing/marketing-cloud-editions/pricing/ - HubSpot Marketing Hub Professional, support: Email, chat & phone. View-only seats use community support. Source: https://help.hubspot.com/, checked 2026-11-12. Record: https://feature-ledger.lehmanrylan790521.chatgpt.site/services/hubspot/#hubspot-professional-support - Salesforce Marketing Cloud Next Growth Edition, support: Standard self-service resources. Includes documentation, Trailhead, and the community. Ask Salesforce about paid support packages. Source: https://www.salesforce.com/marketing/pricing/, checked 2026-11-12. Record: https://feature-ledger.lehmanrylan790521.chatgpt.site/services/salesforce-marketing-cloud/#salesforce-marketing-cloud-growth-support ## Common questions ### Do these Salesforce limits cover every Marketing Cloud product? No. These records cover Marketing Cloud Next Growth and Advanced only. They don't apply to Engagement+, Account Engagement+, or the Salesforce CRM Starter and Pro suites. Source: https://www.hubspot.com/pricing/marketing Source: https://www.salesforce.com/marketing/marketing-cloud-editions/pricing/ ## Sources - HubSpot Marketing Hub pricing and feature comparison: https://www.hubspot.com/pricing/marketing, checked 2026-11-12. - HubSpot products and services catalog: contact-tier email limits: https://legal.hubspot.com/hubspot-product-and-services-catalog, checked 2026-11-12. - HubSpot support channels by plan: https://help.hubspot.com/, checked 2026-11-12. - Salesforce Marketing Cloud Next pricing and editions: https://www.salesforce.com/marketing/marketing-cloud-editions/pricing/, checked 2026-11-12. - Allocations and limits in Marketing Cloud Next: https://help.salesforce.com/s/articleView?id=sf.mktg_admin_limits_ref.htm&language=en_US&type=5, checked 2026-11-12. - Salesforce Marketing Cloud product families and support plans: https://www.salesforce.com/marketing/pricing/, checked 2026-11-12.