Kit vs Salesforce Marketing Cloud Next
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7 features
From vendor documentation, checked 2026-11-12. Audience sizes, sending periods, and product editions differ by plan, so the prices are not quotes for the same workload. Salesforce figures are for Marketing Cloud Next, and SendGrid figures are for Marketing Campaigns. "Not verified" means we couldn't confirm the value. It does not mean the feature is missing.
| Feature | Kit Free Up to 10,000 subscribers. Review free-plan terms before signing up. | Salesforce Marketing Cloud Next Growth Edition · $1,500 / org / mo USD per organization, billed annually. Extra usage and add-ons cost more. |
|---|---|---|
| Audience & sending | ||
| Contacts / subscribers How many contacts or subscribers the listed tier allows. Vendors count these differently. | Up to 10,000 Limit applies · Kit source | Not verified We found no subscriber limit to compare. Account Engagement contact blocks belong to a different product and do not apply. |
| Email sends The documented sending allowance and its time period, including rolling 30-day, monthly, daily, and hourly restrictions. | Unlimited broadcasts Documented · Kit source | 180,000 email credits / year Allocated per yearly contract and usable at any point in it. A credit does not always equal one email. Usage multipliers and contract length both affect how far the credits go. Limit applies · Salesforce source |
| Audience growth | ||
| Signup forms Forms for collecting email subscribers. | Unlimited Documented · Kit source | Included Documented · Salesforce source |
| Landing pages Hosted pages for collecting subscribers. Form limits have their own row. | Unlimited Documented · Kit source | Included Documented · Salesforce source |
| Workflows | ||
| Automations Automated workflows, including any stated contact or workflow limit. | Paid plan required Visual automations, email sequences, and rules require a paid plan. Not included · Kit source | Multichannel journeys Documented · Salesforce source |
| Remove provider branding Whether you can remove the provider logo without buying an add-on. | Paid plan required Not included · Kit source | Not verified |
| Support | ||
| Support The support channels the vendor lists for the selected plan. | Support available Kit says it answers Free-plan requests within 24 hours. We have not tested this. Documented · Kit source | Standard self-service resources Includes documentation, Trailhead, and the community. Ask Salesforce about paid support packages. Documented · Salesforce source |