Feature Ledger

Brevo vs HubSpot Marketing Hub

What changes the decision

Brevo's plans tie sending allowances to contact limits. HubSpot Marketing Hub's contact-tier pricing also depends on seats and marketing contacts. Within HubSpot, Professional adds more automation than Starter and requires a paid onboarding.

About Brevo's pricing plans · HubSpot Marketing Hub pricing and feature comparison

Plans covered: Brevo Free, Starter, and Standard, and HubSpot Marketing Hub Starter and Professional under USD contact-tier pricing. HubSpot's separate seats-and-credits pricing is not included. Documentation reviewed 2026-11-12. Methodology.

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Compare plans

7 features

From vendor documentation, checked 2026-11-12. Audience sizes, sending periods, and product editions differ by plan, so the prices are not quotes for the same workload. Salesforce figures are for Marketing Cloud Next, and SendGrid figures are for Marketing Campaigns. "Not verified" means we couldn't confirm the value. It does not mean the feature is missing.

Email marketing plan features. Vendor documentation reviewed 2026-11-12. "Not verified" does not mean unavailable.
FeatureBrevo
Free
Sending is capped per day, and unused sends do not carry over.		HubSpot Marketing Hub
Starter · Check live seat price
USD per seat. New-customer promotions and billing choices change the starting price HubSpot shows. More contacts cost extra.
Audience & sending
Contacts / subscribers
How many contacts or subscribers the listed tier allows. Vendors count these differently.		Up to 100,000 stored
Limit applies · Brevo source		1,000 marketing contacts included
You pay for marketing contacts, not every record stored in the CRM.
Limit applies · HubSpot source
Email sends
The documented sending allowance and its time period, including rolling 30-day, monthly, daily, and hourly restrictions.		300 / day
Unused daily sends do not carry over.
Limit applies · Brevo source		5× marketing-contact tier / calendar month
5,000 sends at the included 1,000-contact tier, under contact-tier pricing.
Limit applies · HubSpot source
Audience growth
Signup forms
Forms for collecting email subscribers.		Not verifiedIncluded
Documented · HubSpot source
Landing pages
Hosted pages for collecting subscribers. Form limits have their own row.		Not verifiedIncluded · Content Hub rules apply
Every plan can publish landing pages. Removing page branding requires Content Hub Starter or higher, and your Content Hub plan sets the page limit.
Limit applies · HubSpot source
Workflows
Automations
Automated workflows, including any stated contact or workflow limit.		Up to 2,000 contacts
Limit applies · Brevo source		Up to 10 email automation actions
Simple email automation. Professional adds the omnichannel workflow builder.
Limit applies · HubSpot source
Remove provider branding
Whether you can remove the provider logo without buying an add-on.		Not verifiedEmail branding removable
Removing landing-page branding requires a Content Hub plan.
Documented · HubSpot source
Support
Support
The support channels the vendor lists for the selected plan.		Email
Documented · Brevo source		Email & chat
View-only seats use community support.
Documented · HubSpot source

Brevo vs HubSpot Marketing Hub: sending tiers and CRM automation

By Feature Ledger · Reviewed · Based on vendor documentation

Brevo Free, Starter, and Standard, and HubSpot Marketing Hub Starter and Professional under USD contact-tier pricing. HubSpot's separate seats-and-credits pricing is not included.

The advice below is our reading of each vendor's plan terms. We have not tested usability, performance, or deliverability.

By use case

Start with a small campaign workload

Brevo's Starter entry tier lists both a contact limit and a send limit. HubSpot Starter includes a marketing-contact tier and a sending multiplier. Work out your billable audience under each.

  • Brevo Starter · Contacts / subscribers: 500 at entry tier. Evidence record · Brevo source
  • HubSpot Marketing Hub Starter · Contacts / subscribers: 1,000 marketing contacts included. You pay for marketing contacts, not every record stored in the CRM. Evidence record · HubSpot source

Compare automation

HubSpot Professional allows up to 300 omnichannel workflows. Brevo Standard allows automation for unlimited contacts. A workflow count and a contact count are different limits.

  • HubSpot Marketing Hub Professional · Automations: Up to 300 omnichannel workflows. Covers up to 10 teams. Email automation actions are unlimited. Evidence record · HubSpot source
  • Brevo Standard · Automations: Unlimited automation contacts. The tier's limits on stored contacts and emails sent still apply. Evidence record · Brevo source

Include onboarding and seats

HubSpot Professional's annual price includes three Core Seats and 2,000 marketing contacts, plus a required one-time onboarding fee. More contacts and seats cost extra. Count those before comparing its monthly figure with a standalone newsletter plan.

HubSpot Marketing Hub pricing and feature comparison
  • HubSpot Marketing Hub Professional · Contacts / subscribers: 2,000 marketing contacts included. You pay for marketing contacts, not every record stored in the CRM. Evidence record · HubSpot source

Page publishing and email branding have separate rules

Removing HubSpot branding from emails does not remove it from pages, which requires a Content Hub plan. Brevo Standard includes one landing page. Compare the specific signup page or form you plan to publish.

  • HubSpot Marketing Hub Starter · Landing pages: Included · Content Hub rules apply. Every plan can publish landing pages. Removing page branding requires Content Hub Starter or higher, and your Content Hub plan sets the page limit. Evidence record · HubSpot source
  • HubSpot Marketing Hub Starter · Remove provider branding: Email branding removable. Removing landing-page branding requires a Content Hub plan. Evidence record · HubSpot source
  • Brevo Standard · Landing pages: 1 landing page. Evidence record · Brevo source

Common questions

Can I treat all stored HubSpot CRM records as marketing contacts?

No. Marketing contacts are a separate billing and sending category. The HubSpot send multipliers in our table apply to contact-tier pricing.

About Brevo's pricing plans · HubSpot Marketing Hub pricing and feature comparison

Sources

Prices and limits change. Each value in the table keeps its plan and any conditions we found. Prepare a correction report.

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