Constant Contact vs Mailchimp

What changes the decision

Constant Contact includes phone and chat support on its paid plans. Mailchimp Essentials and Standard offer 24/7 email and chat. The two count automation in different units, so check your exact workflow instead of treating templates as steps.

Constant Contact plans and features · Compare Mailchimp Marketing plans

Plans covered: Constant Contact Lite, Standard, and Premium at the 500-contact tier, and Mailchimp Free, Essentials, and Standard. Regular monthly starting prices. Add-ons, taxes, and overages are extra. Documentation reviewed 2026-11-12. Methodology.

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Only differencesGroup Find 7 features

From vendor documentation, checked 2026-11-12. Audience sizes, sending periods, and product editions differ by plan, so the prices are not quotes for the same workload. Salesforce figures are for Marketing Cloud Next, and SendGrid figures are for Marketing Campaigns. "Not verified" means we couldn't confirm the value. It does not mean the feature is missing.

Email marketing plan features. Vendor documentation reviewed 2026-11-12. "Not verified" does not mean unavailable.
Feature	Constant Contact Standard · From $35 USD / mo Monthly price for up to 500 contacts. Larger tiers, overages, and add-ons cost extra.	Mailchimp Essentials · From $13 USD / mo Regular monthly price for 500 contacts, without introductory discounts. Taxes and overages can apply.
Audience & sending
Contacts / subscribers How many contacts or subscribers the listed tier allows. Vendors count these differently.	500 at listed tier Limit applies · Constant Contact source	500 at listed price Limit applies · Mailchimp source
Email sends The documented sending allowance and its time period, including rolling 30-day, monthly, daily, and hourly restrictions.	12× contact-tier allowance / month 6,000 sends at the 500-contact tier. Extra sends cost $0.002 USD each. Limit applies · Constant Contact source	5,000 / month Ten times the contact tier. Larger tiers cost more. Limit applies · Mailchimp source
Audience growth
Signup forms Forms for collecting email subscribers.	Included Documented · Constant Contact source	Included Documented · Mailchimp source
Landing pages Hosted pages for collecting subscribers. Form limits have their own row.	Hosted signup pages Documented · Constant Contact source	Included Documented · Mailchimp source
Workflows
Automations Automated workflows, including any stated contact or workflow limit.	3 automation templates This counts templates, not workflow steps. Limit applies · Constant Contact source	Up to 4 steps / flow This limits steps in a flow, not the number of flows. Branching and multiple starting points require Standard or Premium. Limit applies · Mailchimp source
Remove provider branding Whether you can remove the provider logo without buying an add-on.	Removal on request Paid accounts can ask support to remove the footer logo for free. Some Constant Contact references may remain. Documented · Constant Contact source	Removal included Documented · Mailchimp source
Support
Support The support channels the vendor lists for the selected plan.	Phone & chat Support hours vary. Constant Contact does not promise 24/7 responses. Documented · Constant Contact source	24/7 email & chat Documented · Mailchimp source

Constant Contact vs Mailchimp: support, automations, and sending overages

By Feature Ledger · Reviewed 2026-11-12 · Based on vendor documentation

Constant Contact Lite, Standard, and Premium at the 500-contact tier, and Mailchimp Free, Essentials, and Standard. Regular monthly starting prices. Add-ons, taxes, and overages are extra.

The advice below is our reading of each vendor's plan terms. We have not tested usability, performance, or deliverability.

By use case

Support matters most

Shortlist by support channel, then check hours and response terms. A listed channel tells you nothing about response time.

Constant Contact Lite · Support: Phone & chat. Support hours vary. Constant Contact does not promise 24/7 responses. Evidence record · Constant Contact source
Mailchimp Essentials · Support: 24/7 email & chat. Evidence record · Mailchimp source

You need branching workflows

Mailchimp Standard supports branching. Constant Contact Premium adds custom automations, and its lower tiers count templates.

Constant Contact Premium · Automations: Custom automations & unlimited templates. Includes ecommerce templates. Evidence record · Constant Contact source
Mailchimp Standard · Automations: Up to 200 flows. Includes branching and multiple starting points. This limits the number of flows, not steps per flow. Evidence record · Mailchimp source

Compare included volume before overages

Both services raise the sending allowance with the contact tier. The table shows each multiplier. Add up campaigns and automated messages, then check the charge for extra sends.

Constant Contact Standard · Email sends: 12× contact-tier allowance / month. 6,000 sends at the 500-contact tier. Extra sends cost $0.002 USD each. Evidence record · Constant Contact source
Mailchimp Standard · Email sends: 6,000 / month. Twelve times the contact tier. Larger tiers cost more. Evidence record · Mailchimp source

How branding removal works

Mailchimp's paid plans include branding removal. Constant Contact lets paid users ask support to remove the email logo for free. Your emails must still include unsubscribe and sender details.

Constant Contact Standard · Remove provider branding: Removal on request. Paid accounts can ask support to remove the footer logo for free. Some Constant Contact references may remain. Evidence record · Constant Contact source
Mailchimp Essentials · Remove provider branding: Removal included. Evidence record · Mailchimp source

Common questions

Does an automation-template count equal a step limit?

No. Constant Contact counts templates, and Mailchimp Essentials counts steps in a flow. Check the triggers, branches, and messages you need in each product.

Constant Contact plans and features · Compare Mailchimp Marketing plans

Sources

About Mailchimp pricing plans · Checked 2026-11-12
Compare Mailchimp Marketing plans · Checked 2026-11-12
Constant Contact plans and features · Checked 2026-11-12
Removing Constant Contact branding · Checked 2026-11-12

Prices and limits change. Each value in the table keeps its plan and any conditions we found. Prepare a correction report.

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